{"id":1027,"date":"2020-04-24T06:20:38","date_gmt":"2020-04-24T04:20:38","guid":{"rendered":"https:\/\/valoburo.fr\/?p=1027"},"modified":"2024-07-01T22:29:16","modified_gmt":"2024-07-01T20:29:16","slug":"communication-cabinet-dexperts-comptables","status":"publish","type":"post","link":"https:\/\/valoburo.fr\/index.php\/2020\/04\/24\/communication-cabinet-dexperts-comptables\/","title":{"rendered":"Orchestrer la cr\u00e9ation des outils de communication d&rsquo;un cabinet d\u2019experts-comptables."},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1027\" class=\"elementor elementor-1027\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-67d0c7c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"67d0c7c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5ad160d\" data-id=\"5ad160d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9311a9f elementor-widget elementor-widget-heading\" data-id=\"9311a9f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FAIRE LE LIEN ENTRE UN CABINET D'EXPERTS COMPTABLES ET SON AGENCE DE COM' POUR CONSTRUIRE EFFICACEMENT LEURS OUTILS DE COMMUNICATION.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d4d72dd elementor-widget elementor-widget-image\" data-id=\"d4d72dd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/valoburo.fr\/wp-content\/uploads\/2020\/04\/agence-de-communication-experts-comptables.jpg\" title=\"agence de communication experts comptables\" alt=\"agence de communication experts comptables\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-467c2eb elementor-widget elementor-widget-text-editor\" data-id=\"467c2eb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Conna\u00eetre les codes et les pratiques de nos prestataires permet de collaborer de mani\u00e8re plus performante avec eux. <\/span><span style=\"font-weight: 400;\"><br \/><\/span><span style=\"font-weight: 400;\">Quid lorsque le champ d\u2019intervention de ces prestataires n\u2019est pas en lien avec votre c\u0153ur de m\u00e9tier ? Soit vous faites appel \u00e0 un tiers qui coordonnera la collaboration, soit vous prenez le temps de faire connaissance avec votre prestataire et de comprendre ce dont il a besoin pour remplir la mission que vous lui confiez.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">C\u2019est pr\u00e9cis\u00e9ment \u00e0 cette \u00e9tape que ce groupe d\u2019experts-comptables en \u00e9tait lorsqu\u2019ils ont fait appel \u00e0 moi pour de l\u2019assistance administrative. Ils souhaitaient donner une image plus dynamique au groupe tout en conservant le logo et les couleurs de la charte graphique (plaquettes, kak\u00e9monos, \u2026). Ils avaient re\u00e7u plusieurs fois l\u2019agence de communication qui avait fait plusieurs propositions sans parvenir au r\u00e9sultat souhait\u00e9.<\/span><\/p><p><span style=\"font-weight: 400;\">Ayant travaill\u00e9 pr\u00e9c\u00e9demment avec des agences de communication, j\u2019avais une bonne connaissance de leurs m\u00e9thodes de travail et du type d\u2019information dont elles ont besoin.<\/span><\/p><p><span style=\"font-weight: 400;\">J\u2019ai donc fait le point avec le groupe afin d\u2019\u00e9tablir un brief pr\u00e9cis. Sur cette base, l\u2019agence a fait des propositions qui correspondaient aux souhaits de mes clients. La situation \u00e9tait d\u00e9bloqu\u00e9e.<br \/>J\u2019ai finalement continu\u00e9 \u00e0 jouer le r\u00f4le de relais entre le groupe d\u2019experts-comptables et l\u2019agence pour aboutir \u00e0 la cr\u00e9ation d\u2019une plaquette qui est encore d\u2019actualit\u00e9 aujourd\u2019hui.<br \/><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-272e717 elementor-widget elementor-widget-text-editor\" data-id=\"272e717\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Lorsque le dialogue est de qualit\u00e9, il devient possible de construire dans la dur\u00e9e.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23a94c6 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"23a94c6\" data-element_type=\"widget\" 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